Network marketing is literally marketing products through a network of people. This form of distribution is word of mouth
or recommendation.
It's an intellectual form of distribution as unlike retailing the distributors are often very knowledgeable on the products
Large businesses can be built by sponsoring people and teaching them to sponsor.
By the 1990's more than 100 billion dollars worth of products were being distributed through Multi level marketing, and
that figure is growing rapidly.
The success of an MLM business is based upon the distribution of products. This can be through purchases for yourself,
retailing to customers,or sponsoring others to purchase wholesale.
By teaching your distributors to sponsor you can help them build a business for themselves by teaching them to teach others
to do the same. High quality, consumable products with a good compenstion plan will provide a sound basis for a successfull
MLM business,
Why Network Marketing is Becoming So Popular
It used to be that people got a job, and probably stayed in that company for life working their way up to the top positions
of the company.
Nowdays people feel more insecure in their jobs and worry about being made redundant. With inflation and the rising cost
of living, pensions don't go very far.
Network marketing provides an opportunity to create a residual income for life. It can be fitted in around a full time
job, and requires no qualifications. There's no discrimination against age or sex, and there is the potential for financial
freedom.
Usually there is a minimal start up fee, and with no need to stock up on goods this makes it a no risk investment. The
only real investment is your time and perseverance to make it work.
MLM has enormous potential especially now as with the internet you are no longer geographically limited. More and more
people are choosing to purchase online.
Products are usually of a high quality as money isn't spent on advertising or packaging. Instead money is put into the
products themselves.
Secrets To Finding Success In Network Marketing
Although you work on your own you don't work alone. You always have your sponsor and upline to call on if you need help.
Before you start any business you must have a plan. Sit down and work out a plan of action on paper. Get your sponsor to
help you do this.
Set yourself long term goals. How do you see yourself in 5 years time? Where would you like to live? What car would you
like to drive?
Break up these goals up into short term achievable ones. Organise your tasks for each day and stick to them. This way you
won't get despondant and you can see a progress in your business, no matter how small.
Do something each day to help build your business such as making a point of contacting 2 people a day. If you did you would
be speaking to 14 a week, that would be 56 a month, or 672 a year. That's a lot of people!!
Network marketing really is a numbers game, the more people you talk to the more chance you have of finding prospects and
ultimately big business builders. If you don't do anything then you won't get anything and your business won't grow.
Even if you only sponsor one person a month into your business, by teaching them to sponsor and purchase the products wholesale
you could build up a highly profitable business with huge potential.
You don't need to panic at the thought of hundreds of people working in your downline and keeping in touch with them all!
If you have a simple duplicatable system that's teachable to others you can just concentrate on the new people you have
sponsored. In the long run it will help your business to grow faster as people won't be put off by complicated marketing techniques.
Hand out business cards to people you meet.
Put flyers up on supermarket customer notice boards and leave some in restaurants and cafe's. Flyers are very inexpensive
to print out on a pc. I often print a couple of sheets out and then photocopy them, this saves on paper and is very cheap.
Listen to motivational tapes and read books. I recommend these 2 books "Think and Grow Rich" by Napoleon Hill, and "The
45 Second Presentation that will change your life" by Don Failla
Purchase some of your company's products and try them out. It's better to know first hand about the products before referring
them to others.
Make use of your company's marketing tools. Audio tapes, marketing leaflets e.t.c, and hand them out to people who may
be interested. Don't try to sell the company or the products. The audio tapes and leaflets generate an interest.
Sometimes you may find that people are just happy to purchase from you and these become your retail customers.
Perseverance is needed as well as belief in yourself and the products. It's very easy to quit at something just before
it starts to work. Don't ever give up!!