Step 4: Potential Prospects
You should not pre-judge your prospects. You should talk to everyone. Once they come into the business you
should begin to sort them out. When you are starting your network marketing business you should be like a fisherman who uses
the net to pull in lots of fishes. And do the sorting out later. Do not use the fishing rod to catch one fish at a time. Likewise,
as a beginner in network marketing you should sponsor as many people as possible and then do the sorting between the various
types of downlines later. However, with experience you will be able to sort out between the potential business builders and
others. To my experience potential business builders will have the following characteristics: 1.People who are successful
in their own profession or businesses. These people have the right attitude and discipline to be successful. They are already
successful in what they are doing and will have the pattern of excellence within them. It is a matter of making them understand
the potential and benefits of network marketing. 2.People who have influence. These are people who can influence others because
of their position or status. However, to get these people to see and understand the network marketing business will not be
easy. They will also have to undergo a big change of attitude in order to be successful. They will have to learn from others
who may not necessarily be as successful, compared to them. People may join them but if they cannot duplicate the right attitude
and ways of building the network marketing business, their organization will eventually collapse. Having said that, if they
are willing to learn and change, they will have the potential to be very successful. 3.People who are "Bubbly". These are
people who have friends everywhere. They are friendly with everyone and have excellent communication skills. They love people
and are respected by their peers. If the business opportunity is properly shown, they will be an excellent prospect as a business
builder. 4.People who are "Hungry". These are people who have big dreams. They are always running around everywhere to look
for opportunities to improve themselves. They are willing to work hard. With the right attitude and training these are potential
business builders. 5.People who have experience in network marketing. These are people who were involved in network marketing
before. They may or may not have big success before but with their knowledge and experience they may be good prospects as
business builders. 6.Insurance agents, unit trust agents, and those who are in related sales industries. These people have
the basic leadership and communication skills to be successful. With some adjustments, they can be good business builders.
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